These are some excerpts from an article by Stephanie Loiacono:
This is common sense advice and something I believe in.
“If The Business Does Well, the Stock Eventually Follows”
The Intelligent Investor by Benjamin Graham convinced Buffett that investing in a stock equates to owning a piece of the business. So when he searches for a stock to invest in, Buffett seeks out businesses that exhibit favorable long-term prospects. Does the company have a consistent operating history? Does it have a dominant business franchise? Is the business generating high and sustainable profit margins? If the company’s share price is trading below expectations for its future growth, then it’s a stock Buffett may want to own.
Buffett never buys anything unless he can write down his reasons why he’ll pay a specific price per share for a particular company. Do you do the same?
“Our Favorite Holding Period Is Forever”
How long should you hold a stock? Buffett says if you don’t feel comfortable owning a stock for 10 years, you shouldn’t own it for 10 minutes. Even during the period he called the “Financial Pearl Harbor,” Buffett loyally held on to the bulk of his portfolio.
Unless a company has suffered a sea change in prospects, such as impossible labor problems or product obsolescence, a long holding period will keep an investor from acting too human. That is, being too fearful or too greedy can cause investors to sell stocks at the bottom or buy at the peak — and destroy portfolio appreciation for the long run.
You may think the recent financial meltdown changed things, but don’t be fooled: those unfussy sayings from the Oracle of Omaha still RULE!
